How do I add or edit a CTA in a gallery?
Go to Build > Galleries and open the gallery you want to update.
Click Edit assets.
Select an image.
Open the Call-to-Action tab.
Enter a URL and a custom label.
Click Done to save.
Once saved, the CTA appears in the gallery preview when you hover over the image.
How do I customize how CTAs appear?
To control CTA styling and placement, go to Gallery Settings for the gallery you're editing.
Where can I view and manage all CTAs?
To see all CTAs across your galleries:
1. Open the left navigation menu.
2. Go to Build > CTAs.
From this page, you can:
View click data from the last 30 days
See how many galleries each CTA is used in
Search by URL or label
Sort CTAs
Customize your table view
Delete a CTA
How do I view performance metrics for a CTA?
Click on any CTA to open its details page.
You’ll see:
Performance Metrics – Total clicks over time across all placements
Placements – A list of every gallery where the CTA appears
This makes it easy to measure effectiveness and optimize performance.
💡Pro Tip
The same asset can have different CTAs in different galleries
CTA labels can be up to 60 characters
Use different CTAs for different campaigns or audiences, even if the same asset appears in multiple galleries.
For best practices on using CTA, click here.
❗Heads up
CTAs are added per gallery, not globally per asset
Each asset supports one CTA
You cannot edit assets or add/remove them during the gallery upgrade process
When upgrading from the classic experience:
Only one English CTA per asset is carried over
If multiple CTAs existed, the system selects the default based on performance
If no performance data exists, the first-added CTA is used
Need more help?
If you have any other questions, feel free to send us a message!