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What is AI-Powered Alt Text?

CrowdRiff automatically generates AI powered alt text for your images, improving accessibility and search discoverability in seconds.

Written by Carm Ang

Key details include:

  • Alt text is automatically generated when images are uploaded and rights-approved.

  • Generated descriptions focus on travel-related content.

  • Each description stays within the 150-character accessibility standard.

  • Alt text is created in alignment with WCAG 2.1 Level AA and ADA Title III accessibility guidelines.

  • AI-generated alt text applies to images used in the platform, embeds, and social media.

  • Descriptions are generated across your galleries automatically, there's no need to manage them one by one.

Can I edit the generated alt text?

Yes! You can edit AI-generated alt text at any time to improve clarity or add more context. To edit, follow these steps:

  1. Click the asset to open the asset detail window.

  2. Scroll down to Alt Text.

  3. Edit the description to add or adjust context.

  4. Click Save.

Once you save, your change applies automatically everywhere that image and its alt text appear, including galleries, embeds, and social media. You don't need to update each placement individually.

How does alt text work in a gallery?

Alt text is generated automatically for every image as it becomes available in your galleries. This applies to both assets you've uploaded and rights-approved, ready-to-use assets, so you don't have to add descriptions manually.

For your visitors, alt text powers assistive technology like screen readers. When someone browses a gallery with a screen reader on, each image's description is read aloud. This makes your galleries more inclusive for every visitor and more discoverable in search. You can still review and adjust the alt text for any individual asset in the platform whenever you'd like to add detail or context.

Can alt text be regenerated by AI?

Currently, AI-generated alt text cannot be regenerated once it has been created. If you want to change the description, you'll need to manually update the text.

Does this apply to video assets?

AI-powered alt text currently applies to image assets only. Accessibility improvements for video assets are part of CrowdRiff's ongoing development efforts.


Need more help?

If you have any other questions, feel free to send us a message!

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