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How do I publish and schedule social posts from Content Planner?

Plan, write, and publish or schedule posts to Instagram, Facebook, TikTok, LinkedIn, and YouTube from Content Planner, with a live preview and tailored captions for each channel.

Written by Carm Ang

What are the benefits of publishing from Content Planner?

  • No more copy-paste handoff: The content you planned in Content Planner is the content that goes live.

  • One post, every channel, each done right: For example, post a Reel on Instagram, a shorter caption on LinkedIn, and the same video on TikTok and YouTube.

  • Plan ahead: Schedule posts in advance and stop babysitting the posting calendar.

Which channels can I publish to?

You can publish to Instagram, Facebook, TikTok, LinkedIn, and YouTube.

Each channel gets a live preview of exactly what will post, plus image ordering, cropping, video trimming, and cover selection.

How do I publish or schedule a post?

  1. Open the content, add the channel if needed, then click Schedule on its card.

  2. Choose your media, edit the caption, and set any platform options. The caption starts as a copy of the content’s copywriting, and each channel keeps its own version.

  3. Check the live preview by clicking Schedule.

  4. Choose Now or Later. If you choose Later, pick a date and time. Times use your local time zone.

  5. Click Publish or Schedule Post.

How do I edit, cancel, or retry a post?

Click the ⋯ menu on the content card, then choose an option:

  • Scheduled post: Edit the post (including the time) or cancel it.

  • Failed post: Retry it, at a new time if needed, or discard it.

What should I know before scheduling a post?

  • Scheduling window: You can schedule up to 90 days ahead, at least 2 minutes from now. If your time is outside this range, an error appears under the date picker.

  • One post per channel: Each piece of content can have one post per channel. There’s no overall cap on the number of scheduled posts.

  • Edits don’t carry over: Changing the copywriting after you schedule doesn’t update the scheduled post. Edit the post itself instead.

  • Locked after the scheduled time: Once the scheduled time passes, you can’t edit or cancel the post.

  • Content status stays manual: Publishing doesn’t change the content’s status. Mark it Published yourself.

Can I add trending audio or licensed music?

No. Our publishing partner doesn’t offer trending audio or licensed music on any platform. Add audio natively in the app instead.


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Need more help?

If you have any other questions, feel free to send us a message!

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